Nilon Beaute is a New York City based skincare brand designed to promote the rapid healing and treatment of acne and dermatological anomalies. At the core of Nilon Beaute's identity is the simple desire to deliver confidence through clarity. The messaging for Nilon Beaute resonated as modern, fresh and forward-thinking, it felt imperative to launch the brand with sleek modern and dynamic over abstract imagery to launch the brand into the marketplace.
Service
Branding, Print, Digital & Web | Concept
Client
Nilon Beaute
Year
2019-2023
Clean, Brilliant, Confident and Clear
Founded with the desire to bring an innovative solution to troublesome dermatological issues that affect hundreds of millions globally.
#FRESH
The signature packaging element that embodies the concept of clarity at a macro scale. Cool blue tones and elemental design components create dynamic packaging sure to stand out from competitor offerings.
Clear Complexions for All
Nilon Beaute products are meant to treat complexions of all shades to aid in achieving blemish-free skin by minimizing the appearance of pores, dark spots, and severe inflammation. The brand unveiling video showcases this initiative by featuring real faces with a variety of skin tones without retouching or alteration.